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BRIBED TO READ BOOKS
“A fifth of children find reading boring” – yet another
statistic that highlights that children are being
switched off by books.
The Daily Mail has reported on the findings of a recent
poll commissioned by education publishing house,
Pearson, which found that many parents resort
to bribing their children to read: “The poll of more
than 1,000 adults found both teachers and parents
believe that increased access to technology is turning
children off reading, with many youngsters bored by
books.” Half of parents use sweets, the TV and the
computer as incentives to get their child reading.
“A third of parents admit they only
allow their child to watch TV or use
the computer after reading”
The poll also found amongst the 1,100 participants that:
• Six in 10 parents (59.4 per cent) and over eight in
10 teachers believe children are more likely to log
on to a computer
• More than half of parents (57.2 per cent) said
they were concerned that digital media is
replacing reading
• 76.6 per cent believe it is more difficult for their
child to spend time learning to read, with all the
other distractions available, than it was when
they were growing up
• A third of parents admit they only allow their child
to watch TV or use the computer after reading
• One in 10 parents gives their child treats such as
sweets or chocolate. A further 5.9 per cent say
they use other rewards
• Both parents and teachers (65.3 per cent and 84
per cent respectively) think children would read
more if they could access some elements of their
school reading programme on the computer
• Over 88 per cent of teachers are concerned that
reading is becoming increasingly less attractive
for kids growing up today.
Children were also asked their views and reading
habits in the poll:
• Almost two thirds of the children said playing
games on the computer, surfing the internet and
watching TV were more exciting than reading
• 37.3 per cent of the children said they wished
reading school books at home was more like
playing a game
• More than a fifth said they found reading school
books at home boring
• Many of the children wanted to see more books
with TV characters in them, with Doctor Who,
Ben 10 and Wallace and Gromit the characters
children would most like to read about.
Says the Daily Mail: “A new school reading programme
that has been launched called Bug Club uses modern
methods to teach synthetic phonics and literacy. The
programme uses characters to engage children about
reading and is the first to combine real books with an
interactive online reading world.
Pauline Woods, Headteacher of Brookfield Infant
School, which piloted Bug Club, said: ‘It’s fantastic
to see the children automatically recognise some of
the characters and this instantly switches them on to
reading and makes them want to read more – this is
one of the things most schools struggle with.’”
The questions seem to remain however – how do
parents and teachers further encourage a lifelong
love of books and should books just be replaced
by more up-to-date technology?
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